Pet food maker Purina believes in creating food that nourishes the whole pet, from giving them energy to chase a ball to providing them with the nutrition that gives them healthier, happier years with their people.
The company presented DEG with an interesting challenge: Helping it to bring its Just Right brand to market. With Just Right, customers can personalize their dog’s food, using Purina’s nutrition expertise to tailor it for their dog’s breed, activity level, age, and health.