As a Yotpo Premier Partner and an agency with expertise in tailoring commerce solutions for every step in the customer journey, DEG, a Merkle Company works closely with ecommerce marketing platform Yotpo to provide advanced solutions for loyalty and referrals, SMS marketing, reviews, and user-generated content.

DEG’s commerce strategy

DEG employs an omni-channel approach to retail strategy to create a cohesive experience throughout the customer’s path to purchase. Instead of catering to how a customer makes a purchase, our approach focuses on building deep relationships with consumers to create personalized interactions with a brand. Learn more >

About Yotpo

Ecommerce experiences have become so much more than just clicking “checkout” on a brand’s site. From awareness and engagement to loyalty, Yotpo’s digital solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing play a key role in engaging consumers throughout the customer journey. These tools help brands with:

  • On-site conversion
  • Traffic acquisition from search and social
  • Consumer insights to understand feedback at scale
  • Optimize the shopper experience

Yotpo integrates with all of the major ecommerce platforms, including Salesforce Commerce Cloud, Adobe Commerce, Shopify, and BigCommerce. The platform also provides a comprehensive offering of integration apps that includes:

  • Email marketing
  • Loyalty & rewards
  • Search
  • On-site
  • Help desk
  • Messenger bots
  • Ads
  • Billing
  • Influencer marketing
  • Mobile apps
  • Product sampling

Yotpo + Salesforce

While DEG and Yotpo can partner for solutions across ecommerce platforms, the agency and brand have carved out expertise for brands on Salesforce Commerce Cloud. DEG is the No. 1 agency in the Salesforce ecosystem as part of dentsu and Yotpo is a trusted B2C Commerce Quick Launch Program partner, which allows DEG and Yotpo to more easily and effectively implement high-converting features into their clients’ Commerce Cloud storefronts. Yotpo even awarded DEG the Best Salesforce Commerce Cloud Agency in North America during the 2020 Yotpo Partner Awards.

Building relationships that last

With more than 35 years of combined experience building engaging and effective social media solutions for local, national, and global brands, DEG’s social team offers a unique approach to creating outcome-driven strategies to meet the needs of your business and your customers.

What ecommerce marketing challenges do you need solved?

Let our experts show you how we can integrate Yotpo into your commerce platform to provide personalized interactions with your customers.

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