In the latest move to bolster its positioning as one of the leading Salesforce partners, full-service digital agency DEG, Linked by Isobar has hired 25-year enterprise software veteran Brady Flaherty as the Director of Salesforce CX.

“I have long believed the fusing of enterprise technology with customer experience is the blueprint to helping companies revolutionize their digital presences.”
—Brady Flaherty

Flaherty will lead a team of experts in developing solutions across Salesforce’s Sales Cloud, Service Cloud, and Community Cloud platforms in order to assist clients in utilizing data to provide a more engaging customer experience.

“We strive to create unparalleled experiences for our clients’ customers in everything we do,” said Neal Sharma CEO of DEG, Linked by Isobar. “Brady’s track record of driving digital transformation through Salesforce platforms not only makes him a great fit for our agency, but also makes him a key asset in helping us maintain our status as one of the premier partners in the Salesforce ecosystem.”

Prior to DEG, Flaherty’s career included successful tenures at Simplus, IBM, HP, and Mergertech. He also founded and led enterprise technology solution provider Altos Technology Group. He has worked with some of the largest technology, financial, and consumer goods brands in the country, including Chevron, Facebook, Google, Bank of America, Wells Fargo, and Gallo.

“I have long believed the fusing of enterprise technology with customer experience is the blueprint to helping companies revolutionize their digital presences,” Flaherty said. “DEG shares in that belief, and I cannot wait to create these experiences for our clients.”

DEG is a 15-year, Platinum Salesforce partner and one of the only agencies with capabilities across every significant cloud in its technology stack. Salesforce is a global CRM leader and one of the fastest-growing software companies in the world.

About DEG, Linked by Isobar

DEG, Linked by Isobar is a digital experience agency delivering marketing messages that resonate at the moment of greatest impact. A member of the Dentsu Aegis Network, DEG is one of the premier experience, commerce, and digital transformation agencies in the country, providing strategic, technological, and creative services to solve our clients’ biggest business challenges. DEG can be found at www.degdigital.com and on Twitter @DEGdigital.

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