Four DEG associates were given the opportunity to lead sessions at Salesforce’s Connections 2014 Sept. 23-25 in Indianapolis and Litmus’ The Email Design Conference Aug. 18-20 in Boston.
Connections 2014, the digital marketing conference from the Salesforce (formerly ExactTarget) Marketing Cloud, featured Cara Olson, Director of Direct Marketing and eCRM at DEG, who spoke at the session “Connecting the dots: Customer Engagement Through Email Marketing Lens.” DEG’s Adam Spriggs, ExactTarget Engineer, presented the session “Flexible Content Areas with XML Interfaces.”
At The Email Design Conference, which focuses on planning, strategy, creation, and analysis of email, Brent Walter, Marketing Automation Strategist at DEG, hosted the session “Get Relevant or Die Tryin’,” and Brian Graves, UI Team Lead, presented on “Winning the Design Battle on Every Screen & How to Beat Email Clients with Email Hacks.”
“Our associates work extremely hard and take great pride in being experts in their areas of interest,” said Neal Sharma, CEO and Principal of DEG. “Having the opportunity to be on stage at two of the industry’s largest conferences is a credit to how our associates’ are respected within the marketing community.”
DEG is a full-service digital consultancy creating smart digital marketing, commerce, and collaboration strategies that empower organizations to amplify their competitive advantages and achieve their objectives. DEG’s expertise in targeted digital direct marketing and eCRM, integrated e-commerce, social media, enterprise collaboration, web content management, analytics, and mobile development drives success for brands like AEG/AXS, Hallmark, Helzberg Diamonds, Cabela’s, Purina, Timberland, and many others. DEG can be found online at www.DEGdigital.com, and on Twitter at @DEGdigital.