DEG kicked off its week at Salesforce’s Dreamforce conference by adding another impressive recognition to its storied Salesforce partnership resume. The agency was one of just a handful of Salesforce partners to win a Salesforce Partner Innovation Award at a reception on Oct. 3 in San Francisco.

DEG was one of a handful of Salesforce partners to win a Salesforce Partner Innovation Award.

DEG’s ability to utilize both organic and paid cross-channel strategies to boost Hallmark Baby’s email subscriber list by nearly 20 percent won the Marketing Cloud category of the highly competitive awards competition, which included more than 160 entries submitted for just 23 awards.

“From a DEG perspective, this is a prestigious award for several reasons,” said Cara Olson, Director of Relationship Management at DEG. “Not only does it showcase our innovative solutions and affirm our place as one of the best Salesforce Marketing Cloud partners, but most importantly we were able to benefit our client with strategies that positively impacted its business, which is always our top priority.”

DEG — a Platinum Salesforce Marketing Cloud Partner and three-time SFMC Partner of the Year — was one of only 12 Salesforce Consulting Partners to win an award, along with major partners Accenture, Appirio, Bluewolf, Deloitte, and Perficient. Along with the awards reception on Oct. 3, DEG was able to present the details of the campaign on Oct 6 during a Dreamforce session showcasing the Partner Innovation Award winners.

About DEG

One of the fastest-growing companies in the country, DEG is a full-service digital agency purpose-built to help clients master the moment with relevant and data-driven marketing, commerce, and collaboration solutions. The agency applies the creative application of technology to offer an unparalleled understanding of its clients’ customers. Named one of Inc. Magazine’s “25 Companies Changing the World,” DEG serves flagship brands, including Purina, Timberland, Crocs, Hallmark, and AEG. DEG can be found online at, and on Twitter at @DEGdigital.

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