September 17, 2015

Case Study: Firefox + You Email Redesign Optimizes Engagement

No matter what language you speak, country you’re in, or device you use, fast and easily consumed messaging is a priority for everyone connecting to the web. With a global community of subscribers, Mozilla’s Firefox + You email newsletter reaches hundreds of thousands of subscribers on a variety of computers, phones,…

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July 21, 2015

Case Study: Global Email Playbooks Increase Crocs’ Efficiency

A global company must use email marketing to connect with its international customers in any language they speak. This means saying bienvenido (welcome) in Spanish, merci (thank you) in French, hallo wieder (hello again) in German, 축하합니다 (congratulations) in Korean, and мы скучали по тебе (we missed you) in Russian.

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March 5, 2015

Case Study: Email Preference Center Engages Littelfuse Customers

From the industrial, medical, and military fields, to vehicles and consumer electronics, Littelfuse creates circuit protection, control and sensing products that are critical tools in nearly every industry using electrical energy. With a diverse group of customers buying and using their products, Littelfuse wanted a way to stay…

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November 13, 2014

Case Study: Hyatt Place Extends Brand Through Social Media

Hyatt Place strives to deliver style, innovation, and convenience bolstered with modern comforts to each and every guest staying across its more than 175 locations. In an effort to increase its reach and provide that unique experience to additional guests, the organization began to eye social media as an important…

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