Category #Trends January 18, 2017

5 Social Media Trends that will Impact Users in 2017

2016 was a huge year of growth and competition as the major social channels battled for user engagement. Instagram and Snapchat competed for image and video-sharing supremacy while we said goodbye to others (RIP Vine), Facebook jumped in the live streaming mix with Facebook Live, and many of the channels…

Read More
Category #Trends December 20, 2016

How New Instagram Features are Challenging Snapchat

They say imitation is the sincerest form of flattery. Snapchat must still be blushing then after the latest Instagram features rolled out — updates that seem to be direct replications of the core features of Snapchat. Related: How to switch your account to Instagram for Business. With these new…

Read More
Category #Trends October 25, 2016

Three Reasons Pokémon GO Will Have a Long Shelf Life

In the hours after Pokémon GO’s launch, it was an instant hit with millennials whose childhood dreams were now coming true. Real (virtual) life Pokémon! The memories of my oldest son, now 19, being totally engrossed in Pokémon came flooding back. It was his favorite T.V. show, card trading/playing game,…

Read More