Category #How To May 14, 2013

[VIDEO] Extracting Tracking Data from ExactTarget

Extracting tracking data from ExactTarget isn’t some kind of rarely performed process that only crops up once every other year. Rather, it’s one of ET’s core functions, amplifying the effectiveness of almost everything you do on the platform. The data ExactTarget delivers can make the difference between success…

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Category #How To February 13, 2013

Parallax in SharePoint

Parallax. If you’ve been around the Internet during the past few years, you may have stumbled across this term. If you are a salty dog on the sea, you likely know the term from looking at the stars. In either case, the idea is the same; layers on top of…

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Category #How To January 29, 2013

How 2012’s Email Analytics Affect 2013’s Strategy

With your 2013 strategies now fully in play, it’s important that we take a look at email analytics from this past holiday season to understand whether there are indications that adjustments to your strategies might be necessary. At DEG we strongly recommend that marketers continually look to statistical indications from…

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Category #How To January 8, 2013

10 Tech Tools For A Better Responsive Website

When the DEG team decided to completely overhaul our corporate website last summer to coincide with our new brand launch, we saw it as a perfect opportunity to utilize responsive web design (RWD).  Our UI developers had followed the maturation of this adaptive and flexible approach to designing a website…

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