Category #How To February 26, 2019

5 Ways to Create Impactful, Authentic Content

Today’s marketplace is overrun with options that make it difficult for every brands to stand out. That means it’s more important than ever to understand your consumers’ expectations and preferences in order to meet their needs and, ultimately, turn them into repeat customers. 2019 Social Media Trends: What…

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Category #How To June 25, 2018

Best Practices for Using Salesforce’s New Chatbots

With its Summer 2018 release, Salesforce chatbots will soon become a standard offering of Service Cloud via Einstein Bots. This is not the first time Salesforce has introduced chatbots as a capability—the company has supported chatbots with platform features, and social bots via plugins with Facebook Messenger or through Live…

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Category #How To March 26, 2018

The Ultimate Guide to Shopping and Selling on Instagram

One year ago, Instagram officially launched Instagram Shopping for businesses in the U.S., making shopping and selling in-app easy and seamless. This feature, which allows brands to tag shoppable products in their organic posts, offers shoppers the opportunity to view product details and pricing with just the tap…

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Category #How To January 16, 2018

12 Ways to Fight the Holiday Hangover

We’re now more than two weeks into 2018, and while the weather outside may not have changed, the holiday season is firmly in the rear-view mirror. Now what? During a recent webinar with Bounce Exchange, DEG Senior Relationship Marketing Strategists Jenn Horner and Laura…

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