Man searches products on marketing website for his favorite shoe trends
Category #Trends January 21, 2021

2 Search Marketing Trends for 2021

We all relied on the internet a lot over the last year. Some of us learned to bake the infamous sourdough bread, with a few finger taps finding the easiest recipe online. And digital commerce skyrocketed the need for businesses to have online shops with good user experiences that customers…

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Woman browses online commerce website on smartphone, checking the latest trends and products before purchasing
Category #Trends January 19, 2021

3 Commerce Trends for Business Transformation

As noted in our previous blog, 2020 saw many changes to all industries, including marketing and commerce. While we still don’t know what business models will last beyond the end of the global pandemic, we can see where the new year is going. Download the 12 Digital Marketing…

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Woman checks phone for digital marketing trends while her laptop sits in front of her on table next to disposable coffee cup
Category #Trends January 14, 2021

4 Digital Marketing Trends for the New Year

There’s no question 2020 was a year for the history books. Yet, even amid a global pandemic, marketers showed tremendous resilience, accelerating their digital marketing and ecommerce strategies and capabilities as consumers shifted even more of their spending online. Download the 12 Digital Marketing Trends for 2021 ebook…

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Black woman holds phone opening TikTok to check out advertising options for her brand
Category #Strategy December 22, 2020

Getting Creative with TikTok Advertising

Since its launch in September 2016, TikTok has introduced the world to the creativity of younger generations. While some Millennials—people born between 1981 and 1996, according to Pew Research Center—use the short-form mobile video platform, it’s Gen Z—people born after 1997—who are leading the curation of creative content being shared…

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Asian woman holds dress purchased on ecommerce site on front and twirls for female sitting on couch using smartphone
Category #Strategy December 15, 2020

Are You Growing as an Ecommerce Brand?

The business world has a famous saying that if you’re not growing, you’re dying. Download our Three Ways to Rethink Ecommerce Support ebook That’s potentially a little dramatic for this conversation, but the truth is that standing still with your marketing programs makes you vulnerable to being…

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