Video is one of the most engaging forms of content on social media. GIFs and short videos have been shown to grab the attention of more people than static images. As long as they’re not overused, GIFs can spark interest and add fun to your brand content. How…
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As COVID-19-related stay-at-home orders stretch into a third month for parts of the United States, consumers are continuing to fill their days by spending an increased amount of time on social media. 4 Trends Shaping Social Media During COVID-19 Even as the country slowly begins…
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Last week, we hosted our final two webinars of The Next Normal series, sharing real-world insights from Salesforce, Markle, and DEG thought leaders. These two sessions focused on what lies ahead in shopping behaviors and building lasting loyalty. Defining the Next Normal in Customer Obsession and DTC…
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As the retail landscape continues to evolve, many companies rely on quality customer reviews to elevate brand awareness. This is true for many of our clients, including a national retailer using customer reviews across its website and email communications. When you visit the website, you are greeted with targeted customer…
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Last week, we kicked off The Next Normal, a four-day webinar series leveraging real-world insights from thought leaders across multiple industry viewpoints. Experts from Nestle, Forrester, Salesforce, and DEG discussed what lies ahead for marketers and how they can stay ahead of the curve. 4 Tips for…
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Notifications have increased tenfold as I’ve adapted to my new WFH life. I’ve enjoyed staying connected to my team and coworkers, but there are times when Slack can overwhelm and distract me. WFH Tips for Video Conferencing At DEG, we’ve used Slack for a while now, but…
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Now that we’ve adapted to our new routines and adopted new technologies for staying connected with coworkers, friends, and family, it’s time to master these tools for our own benefits. Whether you’re a veteran or newbie to Zoom, there are a number of settings and integrations you can use to…
Read MoreFor the last few weeks, brands have needed to adjust and pivot their strategies for the new normal. But marketing has always evolved quickly, and we’re not ready to settle for right now. 4 Tips for Maintaining Email Deliverability During COVID-19 That’s why we put together a…
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As many brands begin to think about emerging from the COVID-19 lockdown, it can be hard to grasp going back to “normal.” There are new challenges to overcome, and loyal consumers are also trying to cope with the aftermath of the global shutdown. Striking the Right Balance in…
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Editor’s note: This article was originally published by Digital Commerce 360. CCPA represents an overall change to how consumer data is acknowledged, gathered, and tracked. We’ve reached a new era of data privacy. Personalization at Scale: Easier Said Than Done Not only did the…
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