Key shifts that will impact your digital marketing strategy

There’s no question that 2020 was a year for the history books. During unprecedented and uncertain times, marketers showed tremendous resilience, accelerating their digital marketing and ecommerce strategies and capabilities as consumers shifted even more of their spending online.

With 2020 in the rearview mirror, we’re looking ahead to the coming year. To help you plan your 2021 digital marketing strategy, we’ve put together the top 12 trends that we believe will shape the marketing landscape moving forward. We’ll share:

  • The major shifts we expect to see and continue in the digital landscape
  • The top trends that will impact your marketing strategy in the coming year
  • Key areas of focus for your digital marketing plans

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